Inside US Soccer's 300% Growth Ahead of the 2026 World Cup
With special guest
David Wright
Chief Commercial Officer, US Soccer
Host David Nugent of Next League talks with David Wright about US Soccer's rapid business growth, which the show notes put at more than 300% in a short period. They cover the benefits of its nonprofit structure, preparations for the 2026 World Cup, the commercial strategy behind its partner roster of 23 brands, the evolving media landscape, and the leadership qualities Wright sees as important for the future of sports.